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Tour V2™
w/ Pinseeker®
The world's smallest, most advanced laser rangefinder - measuring a mere 1.6 x 2.8 x 4.3 in., weighing only 6.6 oz. and accurate 5 to 1,000 yards. Comes with a carrying case and straps. The Tour V2 is legal for tournament play and for posting of scores for handicap purposes.
Compact size with the power you've always wanted. The new Tour V2 laser rangefinder rests in your hand with an ergonomic precision that builds pride and confidence. Its guts are 100% Bushnell laser rangefinder but the package outside will rival your favorite driver with a high-tack grip. The new V2 sets a new standard in the complete laser rangefinder package - looks, feel and performance.
Features:
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| Price : $344.74
The Callaway idTECH Rangefinder provides range information during a round that allows a golfer to club correctly regardless of up/down slope of any shot. The newest addition to the Tour Authentic Series is used by pro staff and caddies to make yardage books when mapping a course. idTECH has a measurement range of 11-550 yards and contains incline/decline technology. After acquiring the range of your chosen target, idTECH will display the actual yardage and the additional or subtracted yardage amount to correctly club the shot.
Given the considerable amount of advertising dollars that are spent to encourage golfers to put new clubs into their bags every year, I always wonder why more corporate dollars are not spent to encourage golfers to actually buy the one device that will actually help them post lower scores: golf range finders. Golf rangefinders are typically priced between 0 and 0, about the same price range as new drivers made by Titleist, Cleveland, and TaylorMade. Is there less revenue to be made by merchandisers for selling one Bushnell Rangefinder versus one TaylorMade Driver? Probably. But good marketing campaigns can effectively change what we as consumers feel is and isn't important.
Avid golfers are always competing with their friends to stay ahead of the curve by purchasing the latest golf equipment. How many times have members of regular foursomes used another member's new driver and then after just three or four swings went out and bought the same exact club? It happens all the time. The entire Golf industry counts on this kind of viral marketing to sell more and more clubs. However, why don't rangefinder manufacturers like Bushnell and Leupold employ a similar philosophy or strategy? This article compares the golf rangefinders' impact on a golfer's scoring average (USGA handi-cap) to the scoring impact that more popular golfing equipment has. It also suggests some marketing angles and hooks that manufacturers could employ to make them more mainstream.
1. Rangefinders versus the latest Driver. First of all, the driver is the most important club in the bag. I am not suggesting that it isn't. Finding a driver that you are comfortable with is vital because hitting fairways consistently sets up scoring opportunities. However, golfers don't necessarily buy new drivers because they are unhappy with the one they have; or because they broke the one they had. They buy them because club manufactures do such a good job convincing them that without this years' model, you'll be a competitive disadvantage and will not hit it as far. They infer that you shouldn't be on the golf course in the first place without the latest technology. They make you believe that a bigger sweet spot somehow will mean less bad drives. First of all, drivers do not swing by themselves; and no matter what driver you have in your hands, only a good balanced swing will enable you to make solid contact and hit the ball straight and / or far.
What good is a driver anyway if you hit it far AND straight, but it goes through a dog leg or into a hazard? For the same cost (or less) as a new driver, a Range finder will tell you how far you are from hazards; or even how far you are from a tree that borders the left side of the fairway that could be in play should you pull your drive, etc. I think people associate rangefinders with measuring the distance to the flag only. Rangefinders can help you on every shot by providing you distances to land marks and places you want to avoid. As someone who's played over 500 rounds of golf in the past ten years, I am absolutely certain that avoiding aiding trouble spots and hazards off the tee will help lower your scores far more than getting more length off the tee. Bushnell and Leupold should emphasize in its' marketing campaigns how useful rangefinders can be when used from the tee boxes of par 4's and 5's, and not just for flag placement on the par 3's.
2. Rangefinders versus the latest Fad clubs: Did belly putters actually help anyone putt better? Did Tiger Woods or Phil Mickelson ever win a major championship while using one? How about the 'Alien' Wedge from about ten years back? Did anyone ever win a championship with the 'Alien Wedge'? 'No' is the answer to all of these questions, and there must be a reason for that. These guys win major championships because they are great, talented players who employ prudent golf strategy and execute great golf shots. However, belly putters, 'Alien' wedges, and other gimmicky clubs were hot sellers at one time. When watching tour players on TV, the focus by observers is the clubs and the clothes.
Professionals are not allowed to use rangefinders, and therefore couldn't promote them while playing a round of PGA Tour golf. But they don't need rangefinders because their caddies know exact distances to flags, hazards, and other landmarks from everywhere on the course. And if they don't know these distances, they pace them off during the round. If Bushnell Rangefinders paid Tiger Woods to talk about the advantages of having a caddy and that Bushnell Rangefinders are a viable alternative to caddies for distance measurement, wouldn't Bushnell be selling more rangefinders? I think so. And back to my point, rangefinders actually help you with distance measurements and club selection, two of the biggest problems that golfers with handicaps of ten or higher struggle with.
3. Rangefinders versus Clothes and apparel. Please. I realize you need waterproof shoes with good grips, wind/rain gear to keep you dry, and some decent golf polos so that you adhere to your local golf club's dress code. But again, do how much do these clothing items actually help you with your scoring? Well, I do suppose that wearing sneakers as opposed to wearing golf shoes could hurt your game on a wet day. However, golfers are spending 0 for Footjoys, 0 on golf rain/wind pullovers, and 0 on Greg Norman polos every day.
Why? Because, again, these brands effectively market these products versus cheaper but equally viable alternatives that can be purchased at Dick's or Sports Authority. Why doesn't Bushnell or Leupold leverage from this phenomenon somehow? Why not sell the rangefinders as an alternative to overpriced and un-necessary apparel that can actually help lower scores? Isn't that what a real golfer wants any way? If a golfer was asked which they would prefer-lowering his / her handicap by 1 stroke or having the coolest looking and most expensive Greg Norman polo; they would chose a lower handicap every time. And between golfing apparel and digital golf rangefinders, rangefinders would be the purchase that potentially will produce lower scores.
Finally, good golf rangefinders really do work. They accurately range flags, trees, and other targets from up to 1,000 yards away; and to within +/- 1 yard of your targeted objects. They are also easy to use and are small enough to be kept in your pocket. I recommend trying the Bushnell Golf Medalist or the Bushnell Tour V2. Leupold's Gx-1 and Gx-2 models have also received very good reviews by golfers. For a step up in price and performance, the Bushnell 1500 Pinseeker with up and down slope measurement is a great instrument. And if you and your friends can live with the USGA rule infraction, I recommend it; especially for courses being played for the first time.
The use of global positioning devices (GPS) on golf courses is now ultra-popular with both amateur and professional golfers. When used properly, these rangefinders can accurately measure distances between objects on the green. In turn, golfers can more precisely determine the technique and equipment to be used to achieve the winning shot.
One of the more popular GOS rangefinders is the Golf Buddy GPS. Consumers have three models to choose from - Plus, Pro and Tour - all of which shall be reviewed for its pros and cons in this article.
Golf Buddy Plus
Amongst all three models, the Golf Buddy Plus is the most popular and for good reasons, too. You may find that its features will not work with Mac computers off putting - it only works with Windows and Vista - but it is a minor glitch in the general scheme of things.
You can use the Plus model straight out of the box - no need to load applications, play around with the software and worry about technical specifications. Just turn on the unit and you are good to go.
There will be instances when the course you are on is not in the Plus features. In that case, you can either map the course yourself or you can ask client support to do the job. Take note that mapping the course on your own requires loading to the Golf Buddy database, which will take a few days before it is made available. Its main advantage is that said database is expanding because of the many golfers loading maps to the 20,000-strong library.
It gores without saying that the main point of a rangefinder is accurate measurements of distances on the course. The Buddy Plus does not disappoint in this matter. You will even discover that the distance markers on the sprinkler heads cannot hold a candle to the accuracy of this outstanding rangefinder.
Other notable features include the grey scale and backlight that makes for readability under all conditions; the dynamic green feature that automatically changes the green's shape according to the angle of approach; and the score tracking facility.
Golf Buddy Tour
In many features, the Buddy Tour boasts of the same facilities as its older brother, the Golf Buddy Plus. Its main advantages can be summarized as:
Bigger specifications for better handling Bigger memory for 20,000 courses Bigger colored screen for easier reading Longer battery power
Golf Buddy Pro
Again, this model is similar to the Tour model except that it has a grey scale screen in comparison with the latter's colored screen. Other notable features on the Tour are automatic course and hole recognition, additional custom target capacity, and lithium-polymer rechargeable battery.
All of the Golf Buddy rangefinders are encased in water-resistant casing, designed with durability in mind and offers multilingual capabilities. With these features, it is no wonder that golfers consider it their buddy.
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